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Article
Publication date: 4 June 2018

Pooja Jha, Munish Makkad and Sanjiv Mittal

The purpose of this study is to conceptualize, develop and validate a scale reflecting performance dimensions of women entrepreneurs. The study intends to address the important…

1220

Abstract

Purpose

The purpose of this study is to conceptualize, develop and validate a scale reflecting performance dimensions of women entrepreneurs. The study intends to address the important aspects of women entrepreneur such as identifying factors influencing performance of women entrepreneur in emerging economies including India, and to develop a reliable and valid scale for measuring performance from women entrepreneurs’ perspective, which will help to explain the phenomena of entrepreneurship among women by using a holistic approach.

Design/methodology/approach

In-depth literature reviews were conducted to identify manifest item measuring the latent scale dimensions. Semi-structured interview with women entrepreneurs also contributed toward item generation. A total of 1,032 valid and usable questionnaires were used for the final statistical data analysis. Exploratory factor analysis (EFA) also conducted to confirm factors-item composition considered for the study.

Findings

A final scale comprising six dimensions of entrepreneurial performance has been developed. These dimensions are business environment, motivation (pull/push), training and skill development, networking and market information, socio–cultural and financial. Dimensions are reflecting perception of women entrepreneurs on performance. Psychometrically properties of the proposed scale were tested and the model fitness was established through CFA.

Research limitations/implications

The proposed scale will be beneficial for both existing and nascent entrepreneurs toward gaining awareness regarding what accounts for their performance enhancement in the respective ventures undertaken. At the same time, the finding carries implications for regulatory bodies and policymakers as well, which are engaged in drafting guidelines catering to the development of women entrepreneurship in respective economies.

Originality/value

The authors believe that the proposed scale offers superior ability to explain factors that affect the performance of women entrepreneurs in emerging economies such as India.

Details

Journal of Entrepreneurship in Emerging Economies, vol. 10 no. 2
Type: Research Article
ISSN: 2053-4604

Keywords

Article
Publication date: 7 September 2015

Pallab Sikdar and Munish Makkad

The study considers a five-factor model toward online banking adoption in the context of banking customers in India and validates the proposed model. In addition, the authors…

7193

Abstract

Purpose

The study considers a five-factor model toward online banking adoption in the context of banking customers in India and validates the proposed model. In addition, the authors consider the impact of validated factors on overall satisfaction of customers.

Design/methodology/approach

A five-factor online banking adoption model has been tested for reliability and validity by confirmatory factor analysis. For determining contribution of factors toward overall satisfaction level of banking customers structural equation modeling has been adopted. Four explanatory variables have been used to assess the overall satisfaction level of online banking users. A structured questionnaire incorporating variables identified from literature has been used as survey instrument for the study. Final respondent sample was 280 banking customers.

Findings

Trust, Usage Constraint, Ease of Use, Accessibility and Intention to Use as reliable and valid factors determining internet banking adoption among customers in India. Accessibility, Usage Constraints, Intention to Use portrayed strong and significant relationship with overall customer satisfaction. Trust and Ease of Use are relatively weaker and insignificant contributors toward overall customer satisfaction.

Originality/value

The existing studies in the context of e-banking in general and online banking in particular have been majorly confined to proposing key drivers toward adoption of such alternate banking mediums. By providing an insight towards satisfaction level of customers adopting online banking the proposed model attempts to fill this gap. As the study relates to banking customers in India, findings will be of particular value to domestic and foreign banking entities looking to leverage technology as a tool to attain stronghold with an emerging economic set-up.

Details

International Journal of Bank Marketing, vol. 33 no. 6
Type: Research Article
ISSN: 0265-2323

Keywords

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